The Techno-Culture


If luddites were alive now they would be stunned by what ‘lives’ look like and mean in this day and age. That’s probably why we don’t have many luddite-likes these days. The technology has evolved at an incremental pace and by Moarse Theorum, this is only going to increase in the future, so those of us with that luddite-side to us should probably prepare for scarier times. Earlier, I had a conversation with my friend who happens to have that luddite-self to her and some very interesting things came up which made me think.

Out of everything else that shapes our world and ‘culture’, I think social media comes under most scrutiny as it affects our social lives directly in ways so obvious to us, however the technology doesn’t limit its impact on our culture there by any means. I see that we have taken a while to completely understand what social media serves for us. I hardly think it was supposed to BE our social life. It serves a greater good for impression and connections management. This opens up the never ending and never concluding debate of how good or bad this is for us and I find myself split between the two ofcourse, but not for a second doubting how technology has done wonders to make us the most progressive (in some sense) than we have ever been in our kind.

Surely, there’s trade for quantity over quality. Now we can do so much, experience so much but what we actually take away from the experience is probably now limited. Although, that makes complete sense. The more of what you have, the less you value it and ofcourse technology does consume a part of our attention all the time. For better or for worse, I think social media and technology is beyond just an innovation and has now set values and culture for the Y-generation and this is only going to increase.

My take on the matter remains less sceptical. However, the way you incorporate technology in your life does determine it all. I believe the social media is not a substitute or form of social ‘life’, infact it is only a tool to supplement your social life and a tool for ease of staying in touch and managing your impression. This ideas is not new either as fretting over aesthetics and beauty is not a new idea for anyone and neither is that of impression management. With powerful systems handling our social media, there’s only one thing that’s changed, the information. The ‘quantity’ of information. So, now you can say more, store more, show more, know more and the down side is probably that the ‘noise’ in the system takes away from the quality we experience. If we learn to make it complement, not a substitute for our social interactions, it really wouldn’t be a bad thing at all. However, the ever increasing numbers of depressed people, irresponsible use of technology and social media and society of control and spectacle, do worry me. Guess, everything comes with pros and cons & just because it seems like an efficient lifestyle, we don’t always need that in every department of our lives.

I am sharing this video because it raised some thought provoking ideas in my mind (Thanks S).

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